Objective

The project “Information campaign for young people and parents with a migrant background in North Rhine-Westphalia” aims at teaching parents and children from immigrant families about educational and vocational qualifications and the German (vocational) education system.

For this purpose, an informational campaign under the motto “My job, my future. Vocational education as a way to success!” is being implemented in North Rhine-Westphalia. At information events, “role models” (apprentices and skilled workers) talk about their professional careers. The campaign wants to show ordinary and different ways to occupational integration. At all events, there is the opportunity to have a discussion and receive advice.

In 2015 the project was extended: before the end of 2015, a total of 45 informational events are planned to be held.

Project information flyer (2015) as a PDF download.